Vanessa Hudgens Goes 100 Percent Unretouched In New Bongo Ads (PHOTOS)

July 09, 2014

Vanessa Hudgens Goes 100 Percent Unretouched In New Bongo Ads (PHOTOS)

Vanessa Hudgens comes back as the face of Bongo Jeans in the denim company's new advertising campaign with a really huge difference from what we are used to.

Hudgens, 25, seems absolutely natural in the snapshots, which means no retouching, airbrushing or Photoshopping of any kind!

Hudgens was quoted as saying: "The clothes make me feel carefree and confident, which is why I love that the final ad images are unretouched."

"It's so important for girls to remember that real beauty shines from within," Vanessa went on, noting: "and I'm so proud that Bongo is choosing to send such as positive message with this campaign."

Bongo's chief marketing officer, Dari Marder claimed: "We admire her confidence to go without retouching for this campaign and can't wait for her fans to see how naturally beautiful she is."

"In the age of Instagram filters and Photoshop apps, it is more important than ever that Bongo remains committed to inspiring girls to feel comfortable in their own skin, and we are excited to be partnering with Vanessa to send that message with this campaign," Marder explained.

All the ads are captioned: "100 percent all natural. Unretouched and unfiltered. This is the real Vanessa Hudgens."

It's definitely admirable.

Check out the photos below…